Description
The Director of Prospect Management, Research and Analytics serves as a key strategic leader supporting philanthopy across a multi-site nine-hospital healthcare system, including a free-standing children's hospital. This role leads prospect management, fundraising analytics, advancement services, and data integrity to drive a data-informed, donor-centered fundraising program that advances clinical excellence, research and community impact. Working closely with executive leadership, frontline fundraisers, and hospital leaders, the Director ensures fundraising decisions are guided by best-in-class analytics, comprehensive prospect research, and disciplined portfolio management. The position also oversees database operations, governance, and reporting that strengthen annual, major, planned and institutional giving efforts.
Key Responsibilities:
Provides strategic oversight of the fundraising database and related systems, data integrity, consistency, and compliance. Collaborates with the Manager of Database to maintain best practices in data governance, gift processing, biographical data management, and reporting. Ensures systems and processes effectively support direct mail, digital fundraising, funds management, and estates and planned giving administration.
Leads, mentors, and develops a cross-functional team of advancement services and analytics professionals, fostering a culture of collaboration, accountability, and continuous improvement. Sets clear performance expectations, provides coaching, and supports professional growth and succession planning within the team.
Develops and leads a comprehensive prospect management program that supports effective identification, qualification, cultivation, solicitation, and stewardship of donors across the health system. Establishes and oversees prospect assignment, clearance, moves management, and portfolio optimization strategies for major, leadership, and planned giving officers. Partners with and develops leadership to set prospect strategy priorities informed by organizational fundraising goals, campaign readiness, and philanthropic capacity.
Delivers high-level prospect research, wealth screening strategies, and data modeling to inform philanthropic strategy and pipeline development. Translates complex data into actionable insights, dashboards, and recommendations for development leadership, frontline fundraisers, and executive stakeholders. Guides predictive analytics, donor segmentation, and performance metrics to support annual fund growth, major gift productivity, and planned giving out-comes.
Serves as a strategic advisor to fundraising leadership, hospital executives, physicians, and foundation partners on donor strategy and philanthropic potential.
About Norton Children’s Hospital
Norton Children’s Hospital is Kentucky and Southern Indiana’s only full-service, freestanding pediatric hospital with pediatric and adolescent specialists and subspecialists representing more than 35 areas of focused clinical care. Located in downtown Louisville, the 300-bed children’s hospital is the region’s only Level I Pediatric Trauma Center and provides a complete range of care and support services just for kids, including pediatric sedation, child life and expressive therapy, spine and orthopedic care, solid organ transplant, bone marrow transplant, diagnostic and pediatric radiology, and emergency psychiatric services.
In addition, Norton Children’s Hospital includes an accredited Level 4 epilepsy center, 24-bed pediatric intensive care unit, 17-bed cardiac intensive care unit, pediatric cancer care center and one of the nation’s largest Level IV neonatal intensive care units. Each year, Norton Children’s Hospital cares for thousands of children who receive inpatient care, outpatient care or services in the emergency department. Norton Children’s Hospital medical facilities reach and services include:
More than 215,000 pediatric patients and over 1 million patient visits each year
Service coverage across all 120 counties in Kentucky and more than 35 counties in Indiana
Care for patients from more than 35 additional states
Norton Children’s Hospital is ranked No. 1 in Kentucky for 2024–2025 by U.S. News & World Report and ranks among the nation’s top 50 pediatric hospitals in seven specialties, including cancer, neurology and neurosurgery, orthopedics, behavioral health, pulmonology, urology, cardiology and heart surgery, diabetes and endocrinology.
In 2025, Norton Children’s announced plans for a new 150-acre pediatric health campus in Jeffersontown, Kentucky, which would include the region’s second full-service children’s hospital. More information is available at NortonChildrens.com/Hospital.
Requirements
Required:
Five years of progressive leadership experience in prospect management, research, analytics, or advancement services, preferably in healthcare, higher education, or complex nonprofit environments. Demonstrates experience leading teams and managing multiple functional areas (prospect management, database operations, analytics). Deep knowledge of fundraising databases (e.g., Blackbaud, Salesforce, Raiser’s Edge or similar CRM platforms). Strong analytical, strategic thinking, and problem-solving skills with the ability to translate data into executive-level insights and clear, Executive level communication.
Bachelor’s degree
Desired:
Seven to nine years prospect management and leadership experience.
Master's degree
